Powerful persuasion technique used by successful companies, individuals

“People don’t buy what you do; they buy why you do it,” Simon Sinek explains in this fascinating TED Talk:

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10% of vision-impaired and hearing-impaired people hallucinate

Neurologist Oliver Sacks explains Charles Bonnet syndrome (pronounced sharls bon-A) a type of visual hallucination that affects 10% of visually impaired people. About 10% of hearing-impaired people get auditory hallucinations (most commonly music) for similar neurological reasons. Most are afraid … Continue reading

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Structure of PTSD video by Andrew T. Austin

NLP expert Andy Austin explains the anatomy of post-traumatic stress disorder — including the hidden factor that drives the PTSD trauma:

(This clip is part of the 2009 NLP Advanced Mastery Training video series, featuring Andy Austin, Steve Andreas, and Steven Watson. )

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